What Will Google Glass 2.0 Need To Actually Succeed?

January 22nd, 2015, 21:49 Posted By: wraggster

As previously rumored, Google has discontinued selling Google Glass, its augmented-reality headset... but it could be coming out with something new and (supposedly) improved. The company has placed a relentlessly positive spin on its decision: "Glass was in its infancy, and you took those very first steps and taught us how to walk," reads a posting on the Google+ page for Glass. "Well, we still have some work to do, but now we're ready to put on our big kid shoes and learn how to run." Formerly a project of the Google X research lab, Glass will now be overseen by Tony Fadell, the CEO of Google subsidiary (and Internet of Things darling) Nest; more than a few Glass users are unhappy with Google's decision. If Google's move indeed represents a quiet period before a relaunch, rather than an outright killing of the product, what can it do to ensure that Glass's second iteration proves more of a success? Besides costing less (the original Glass retailed for $1,500 from Google's online storefront), Google might want to focus on the GoPro audience, or simply explain to consumers why they actually need a pair of glasses with an embedded screen. What else could they do to make Glass 2.0 (whatever it looks like) succeed?
http://tech.slashdot.org/story/15/01...tually-succeed

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